•The Intimate Story Of LAWIZA Creations Boss
On Sunday 19th of September 2021, Mrs. Bose Adegunwa, the C.E.O of the ever-popular fashion outlet Lawiza celebrated her 50th birthday with friends and family. For the occasion, No 32 Alexander Avenue in Ikoyi, Lagos was lit up and decorated in all shades of Pink, by Events by Sade Sho and The events Lab Nigeria. The entrance of the open field had a huge line of Mrs. Bose Adegunwa’s picture on display, with a huge 50 on the side. It was like a runway for a fashion show. Rite and other vendors set up their food stands in appropriate places to serve the guests while ushers from Debs ushering agency stood in different places to serve guests.
The event started with the celebrant grand entrance into the venue, as she was dressed in the most elegant blue dress. She danced in with her family by her side, as Faith Band kept different mix of music playing in the air. After this, Mc Ajele took the microphone to recognise the presence of the dignitaries in attendance live former governor, Otunba Alao Akala, Alhaja Serifat, Nollywood Actress Bisi Ibidapo-Obe, Senator Dele Momodu and many more.
Mc Ajele then went on to showcase Bose Adegunwa in 50 different ways, by asking guests to describe the celebrant in 1 word. Some of the guests went on to describe her as beautiful, hardworking, Lovely, Nice and many others. Later on; a few staff member of Lawiza Creation Mariam and Mr Rotimi, the Managing Director were called out to say a few things about their boss.
Amidst tears, Mariam talked about the generosity of their boss and how Lawiza would give her some of her gold when business wasn’t moving. Mr Rotimi also spoke on how he felt working in Lawiza as he expressed his joy to keep working for Lawiza. He mentioned how his boss was always merciful and kind in her judgements. As guests began to warm up to their environment, a projector was set up to show a documentary on Mrs. Bose Adegunwa with a reel of her beautiful pictures and a few words about herself.
Basking in the joy of turning 50, she revealed what it was like growing up. She also highlighted each decade as she grew and its significance in her life. In the documentary, she also revealed what led her to the world of fashion and beauty. Below are excerpt.
‘’I grew up in a family of 7, I am the 3rd and I grew up in Surulere in a happy family with my siblings. We had an average background and my mother is a trader and she was separated from my dad so I grew up with my mother. My dad lived in Ibadan while we stayed in Lagos with my mother and stepfather who trained us. I have always been a very fashionable person from my university days, I was always doing my nails and will always do my makeup myself and I also dress well. I also have a thing for colours so I liked to wear colours that match and people were always laughing at me because everything has to match; so that was how I developed my love for fashion. I remember while I was growing up I use to dress my mum up, whenever she was going to a party, she shows me the aso-ebi then I would have to check in her wardrobe and match it up with her shoes, bag, head tie and jewellery. So I can say it that my fashion sense grew up with me and mostly from my mom. My mom has been a very pretty and fashionable person. Today I am super grateful, I feel like 25 and don’t feel like 50. For my 1st decade, I am thankful for growing up, for good parents and siblings. My 2nd decade I am thankful for my secondary school years and unto university. I am thankful that I chose to be educated and not go astray. The 3rd decade I got married after my education, I had my 3 kids and I began to know myself. For my 4th decade I developed my passion for fashion, I was able to discover that the fashion business is my business, it is what I love doing and it continues to grow. It leaps and bounces and I am very grateful to God that at the 4th decade I was able to discover myself as a fashion designer, to find my feet in the Nigerian market and to be able to serve my customers and friends. My 5th decade is a decade that I am super grateful for, I am grateful that I have been able to live up to 50 and I pray that I keep growing in grace, good health and wealth. My prayer now is to see my grandchildren and great-grandchildren; I also want to excel in my fashion business having branches all over Nigeria, in Abuja, one on the Island and abroad. I want my ready to wear designs to be more of a household name, it is a house hold name but I want it to be more like on the lips of everybody. It has been 5 decades of grace and I am super grateful and thankful to God’’
–DAMILOLA AKANDE
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