THREE CROWNS MILK REWARDS CONSUMERS

In fulfillment of its promise to its esteemed consumers especially those who participated in the recently concluded online competition tagged ‘Three Crowns Old School Valentine’s Day Competition’ Three Crowns Milk, Nigeria’s leading low cholesterol milk brand from the stables of FrieslandCampinaWAMCO Plc. Recently hosted 10 couples to a special dinner treat on Saturday February 18,2017.

The exquisite dinner treat for the 10 lucky couples was held at 3 different locations; Lagos, Owerri and Abuja. The Lagos couples were hosted at the Red Restaurant, Eko Hotel & Suites, Victoria Island Lagos, the Owerri winner was hosted at the Full Moon Hotel, Owerri while the Abuja couples were hosted at Panache Restaurant, Central Business District, Abuja.

During the online campaign, consumers were required to submit handwritten letter to their friends or loved ones, snap the letter, tag the receiver and upload on the designated online platforms (with the receiver also allowed to respond) and the 10 couples with the highest likes were selected as winners of the competition.

According to the Senior Brand Manager, Three Crowns Milk, Mrs. Maureen Ifada, the Three Crowns Milk Old School Valentine’s Day campaign was conceptualized, as a unique platform for loved ones to express their love for the loved ones in the euphoria of the celebration of the season of love using the handwritten letter approach hitherto popular in the pre-social media era of 80s and 90s.

Ifada urged the consumers to continue to make Three Crowns Milk their preferred Milk brand and continue to enjoy a low cholesterol milk brand offering over 28 vitamins and minerals while promising that brand would also continue to find ways to engage, excite and reward their loyalty.

Also speaking on the campaign, the Junior Brand Manager, Three Crowns Milk, Mr. Jesufemi Ololade expressed the brand’s appreciation to the winners for taking their time to participate in the online competition which recorded loads of entries through the brands online platforms (Facebook: Three Crowns Milk, Twitter: @3crownsmilk & Instagram: 3crownsmilk over the 2 weeks period.