Have you noticed that despite the economic hardship in the country the number of Owambe parties have not slowed down? People still throw party and every week from Thursday to Sundays there are so many Owambe parties and all the halls are filled with events. Owambe is a Yoruba term meaning “it’s happening” or “that is where the merriment is happening” Owambe parties are vibrant, lively celebrations, deeply rooted in Nigerian culture, particularly among the Yoruba people.
Parties bring people together, create lasting memories, and celebrate life’s special moments.
The owambe parties is more rooted in the South-West but Owambe has spread to other parts of Nigeria. The Igbo now hold Owambe. Even the North have joined. And most times when there’s a party, they choose Aso Ebi. Aso Ebi is a Yoruba term meaning “family cloth” or “uniform cloth.” It’s a traditional Nigerian practice where friends, family, and acquaintances wear matching or coordinating outfits to special events, particularly parties.
Owambe’s used to be done mostly on Saturdays whether birthdays, weddings, or any celebration, apart from naming, which is done 8-days after birthing, and amongst the Muslims Sundays for nikkah (weddings), but now it is celebrated on any day of the week, from Mondays to Sundays.
Despite the economic hardships faced by many Nigerians, they are still hooked on extravagant events for a variety of reasons.
Even with how the prices of things have doubled and tripled, people still set aside money for faaji (celebration). Parties still more celebrated elaborately and more extravagantly.
There is a sense of community and togetherness that owambe parties bring. In a country with a diverse population and rich cultural traditions, these events serve as a gathering place for people to come together and celebrate their heritage. From the vibrant traditional clothing to the lively music and delicious food, owambe parties provide a sense of belonging and unity that is cherished by many.
Another reason Nigerians are hooked on owambe parties is the opportunity to socialize and network. In a country where personal connections can often open doors and lead to opportunities, these events serve as a platform for people to meet and connect with others in various industries and social circles. Whether it’s a chance to meet a potential business partner or simply make new friends, owambe parties provide a social outlet that many find invaluable.
Must people look forward to owambe because it is an opportunity for them to unwind,enjoy other people’s company ,network,socialize and celebrate with others while some people go for the special delicacies and souvenirs shared in the party.
Furthermore, owambe parties offer a break from the daily stresses of life. In a country where economic hardships and political unrest can weigh heavily on the minds of many, these events provide a much-needed escape and chance to let loose and have fun. Whether it’s dancing the night away or indulging in delicious food, owambe parties offer a temporary reprieve from the challenges of everyday life.
Even with the hardship in the country, In some societies, people throw lavish parties to showcase their wealth, status, and influence. This is often driven by: * Social status: To demonstrate success and prestige * Competition: To outdo others in terms of opulence and extravagance * Self-expression: To showcase personal style and taste * Networking: To build relationships with influential guests * Ego boost: To reinforce one’s self-image * Gratitude: To thank God for something dear and significant
Despite the economic hardships faced by many Nigerians, owambe parties continue to thrive and remain a beloved tradition in the country. From the sense of community and togetherness they provide to the opportunity to socialize and network, these events hold a special place in the hearts of many and offer a much-needed reprieve from the struggles of daily life.
-Olajumoke Aro
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