In today’s world, when businesses compete for attention in an increasingly competitive market, standing out and leaving a lasting impression are critical to success. Recognizing the critical role of strategic gifting in differentiating companies and fostering strong relationships, Oluwaseun Akpede, a distinguished authority in the field and the CEO of Cerise Noire Gifts-a leading gifting consultancy firm in Nigeria, provides invaluable insights on how businesses can use strategic gifting to create a niche for themselves and forge meaningful connections.
Akpede is an experienced corporate relationship manager and gifting expert who has dedicated years to perfecting the craft of creating personalized and effective gifting strategies. Through a combination of relationship-building skills and careful gift selection, they have helped numerous companies and organizations make a positive and lasting impression on their clients, partners, and stakeholders.
She highlighted that businesses in today’s highly competitive market environment are continuously looking for new ways to engage with their customers and make a lasting impression and, for her, gifting is a great way to generate meaningful experiences and develop brand loyalty which in turn will lead to revenue growth and leads generation.
“At Cerise Noire Gifts, we believe that strategic gifting is a powerful tool that allows businesses to not only express gratitude but also strengthen their brand image and foster long-lasting relationships,” says Akpede. “By taking the time to understand the needs and preferences of clients and partners, we help companies stand out and showcase their commitment to forging meaningful connections.”
“When done strategically and creatively, gifting can leave a lasting impression on recipients and strengthen the bond between businesses and their target audiences, especially customers and other stakeholders”
Oluwaseun Akpede has dedicated her career to helping businesses and professionals unlock the potential of gifting as a branding strategy. Her deep understanding of consumer preferences, market trends, and cultural nuances has positioned her as Nigeria’s leading expert in the field.
“Irrespective of your industry, incorporating client and staff gift-giving is a move in the right direction. And we work hard to empower a community of thoughtful gift-givers because every expression of generosity, appreciation, and gratitude makes the world a better place for individuals and for companies” Akepde said
By leveraging her expertise, Oluwaseun Akpede has collaborated with numerous top-tier organizations to design and execute highly tailored gifting campaigns that align with their brand identity and resonate with their target market.
Her meticulous attention to detail and commitment to delivering exceptional gifting experiences have garnered accolades from both clients and recipients alike.
As the founder of a prominent gifting consultancy firm, Cerise Noire Gifts, Oluwaseun Akpede has curated an extensive network of artisans, suppliers, and designers, allowing her to offer a wide array of unique and customizable gifting options.
From personalized corporate gifts to exquisite bespoke arrangements for special occasions, her studio provides comprehensive gifting solutions to meet the diverse needs of her clientele.
As she says “businesses looking to harness the power of gifting as a strategic branding tool can benefit from the erudite knowledge and experience of our team.
Akpede noted that through her consultancy services, she offers expert guidance and customized gifting strategies that align with each client’s unique objectives and target audience.
As the founder of Cerise Noire Gifts-a leading gifting Consultancy firm in Nigeria, Oluwaseun Akpede is a renowned gifting expert with a deep passion for gifting and an extensive network of gifting professionals.
Her company, Cerise Noire Gifts, helps businesses and individuals leverage gifting as a strategic branding tool to create memorable experiences and foster strong customer relationships.
With over six years of experience in client relations, innovative gifting practices, and corporate gifting, Akpede says her company develops gifting programs that work in conjunction with established marketing and client relationship strategies and delivers on business objectives profitably
