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Why I Advertise My Products In A Comic Way

by Sunday Adigun

•OLUFUNKE DAVIES, CEO, FUNKY Collections

Few days ago, City People celebrated 40 outstanding young female achievers who are hardworking and successful in their different businesses, at the just concluded 2022 City People Female Achievers’ Awards, and the CEO of FUNKY Collections, pretty Olufunke Davies was one of them. She is one lady who is very popular online, on Instagram to be precise. When she was introduced to us, we took time to check her business page @finefunkycollectionz out on Instagram and what we could see is a young and vibrant young lady who is dedicated to her work and always advertises her goods is a comic way. No wonder many people speak well of her. The day we posted her picture as one of the awardees, it was as if Social Media was set on fire! Different comments started rolling in, as to confirm how dedicated and hardworking she is.

City People’s Head of TV, SUNDAY ADIGUN had a chat with her and she revealed why she chose using her humorous personal to keep her customers laughing on Social Media and at the same time selling her goods.

How do you feel being honoured today by City People Magazine?

To be honest, I feel very honoured.

I see myself as a young woman doing her thing, I never knew I was going to be recognized by this prestigious media outfit.

It came as a surprise and I am glad.

I noticed you have a funny way of selling your products online. What really informed that?

You can’t come in contact with me and not leave smiling, I’m very playful. I decided to infuse that into my business.

I get a lot of comments like “I was very sad before I saw this video you posted Fine Funky” and it makes me glad.

I want people to come to my page and see videos that would make them smile.

How did business start for you?

Business started when I wanted every woman that comes in contact with me to own a good bag without breaking the bank, that’s why my customers call me “Madam Small Money, Correct Correct”

What were the challenges you’ve faced as an entrepreneur and still facing?

When I first started, a lot of people didn’t trust me as an online vendor but I overcame that with consistency.

The major challenge we’re facing now is inflation, the dollar rate is really affecting us but we’ll sail through, all will be well

How do you juggle your responsibilities as a wife, mother, and a business owner?

I delegate a lot at work, I have capable hands, so even if I’m not around, work goes on.

I create time for my family, that’s top priority for me.

How did you conceive the idea of selling online?

I bought a handbag from someone in 2017 when I was on internship, a lot of people liked the bag at that office and on my BBM then, so I started buying from the person to resell, that was how Funky Collections came into existence. I started selling online because I didn’t have the money to rent a store then, but God is good, things are getting better by the day.

In a nutsell, who is Olufunke Davies?

Olufunke Davies is a woman that came from absolutely nothing. When I gained admission into Federal University of Technology, Akure in 2014, there was no money to pay for my bunk bed mattress. My mum tried all she could and I knew I needed to start something. Funky Collections isn’t my first business, I had sold data bundles before but I had to stop when I became very busy with Funky Collections. God has been faithful.

Today, I have built a house for my mum, my mum now drives a car, and God will help I and my siblings to do more. That I was doing businesses didn’t make me ignore my education, I graduated with a very strong Second Class Upper Honours in 2018.

God gave me the best husband ever, Akorede is so supportive of me and we have a beautiful daughter, Anthonia Davies. God is good and kind to me.

For story submissions and inquiries, please email us at citypeopleonline96@gmail.com

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